Earth-Friendly

Floral Design

Two women in a garden picking peonies, one is holding a bouquet of pink and white flowers, the other is smelling a pink peony, surrounded by blooming peony flowers on a bright sunny day.

Seattle Floral Design Studio

Always eco-conscious

Meaningfully Designed

Slow Flowers Movement

Seattle Floral Design Studio Always eco-conscious Meaningfully Designed Slow Flowers Movement

Seattle Floral Design Studio

Always eco-conscious

Meaningfully Designed

Slow Flowers Movement

Seattle Floral Design Studio Always eco-conscious Meaningfully Designed Slow Flowers Movement

There’s never been more need for us to grow & design with flowers in a way that centers nature

Plants are inherently beautiful. But the floral industry as a whole is often not.

When we purchase flowers from abroad, which have been sprayed with pesticides, insecticides & fungicides, then trucked and flown thousands of miles before being trucked once again to a grocery store or flower shop, wrapped in plastic and then presented for sale, multiple harms have occurred to soil, plant, air, water & people. The flowers often have no scent, last only a few days, and never look their best. It is a long-standing system that by necessity needs to be broken.

The best way to do that? Florists designing with local, chemical-free flowers, and customers choosing local flowers. By doing so local flower farms & their regenerative and organic practices are supported, florists design with flowers that grow in their region, working with what is blooming in each season. And customers like you get fragrant, healthy, much longer-lasting flowers that are beautiful both visually, and in the way they were both grown & designed.

Now that is beautiful.

A woman arranging pink and red flowers in a white flower pot outdoors.
Close-up of hands arranging a colorful bouquet of pink, purple, and yellow flowers.
A person’s hands tending to vibrant pink, purple, and green flowers in a garden or floral display.

Parsley & Rue’s design style is nature-inspired: we observe each flower, leaf, stem and branch closely to place them in compositions that emulate how they would grow and behave in the garden, or in the wild. We love the twisty tendrils, the blowsy blooms as well as the tiny and delicate, the spiny and desert-inspired; the lush and outlandish. Together, you, the flowers and Parsley & Rue create the feeling you want your customers or guests to experience, from soft & romantic to dark and moody, windswept prairie to coastal, elegant forest, meadow-like and more. Flowers are storytellers & vibe-setters: our job is to help them be exactly that.

Photos by Autumn Adams

from founder & floral designer, kim bryan

My entire life I’ve been drawn to the natural world.

As a child in the Pacific Northwest I split my time between a small suburban farm with horses, the forest, flowers and the nearby sound — and my family’s vineyards on the dry, shrub-steppe side of the state, in eastern Washington.

During the long, hot summers hoeing thistles and tying in grapevines, I learned the power of up-close nature observation: the way a leaf feels in the cool damp of early morning; how a single yellow flower can make a tired person’s face transform into the most beautiful of smiles. I’ve always been struck by how plants can make you feel, powerfully. They evoke emotion. They can calm, they can heal, and they can connect. I knew one day I wanted to bring the power of flowers to light.

Ultimately this journey led me to earth-friendly floral design .

A cluster of light peach and cream roses blooming among green leaves.
Background with a beige upper section and a black wavy lower section.

The Journal: words and flowers

Nature: it gives us so much. It’s our greatest teacher, our peace, our joy. It calms our nerves, lifts our spirits, ignites our passions. It helps us celebrate, mourn, and show we care about one another. It’s amazing to me, what nature provides. Creating with flowers is my way of honoring nature’s incredible generosity.